SOCIAL MEDIA STRATEGIST | COMMUNITY BUILDER
GRETA BERGIN

Hi! I'm Greta. I am a New York City based social media strategist and community builder with a passion for helping brands and startups thrive in the digital world.With a background in fast-paced startup environments, I specialize in crafting tailored social media strategies that not only grow online presence, but also foster authentic community engagement.

I spent the past three and a half years at Landing (now Zeen), a fast-growing D2C consumer social startup. I began as TikTok Lead and worked my way up to Marketing and Community Lead. During my time there I became the face of the brand and a key pillar within our community. The experience was transformative and deeply impactful, shaping both my professional growth and who I am today.During my time at Landing I learned first hand how to:
- Design and execute strategic, data-driven social campaigns that drove measurable growth
- Cultivate a global community and forge long-lasting relationships with creators
- Navigate challenges with speed and thoughtfulness
TikTok and Instagram Reels
Managed the TikTok and Instagram accounts for Landing - Creative Universe and ZeenProduced >4,000 videos over the past three and a half years for the two companies, multiple of which went organically viral
VIRAL VIDEOS (>1 M VIEWS)
"CHATTY" VIDEOS
STORYTELLING
Social Media Campaigns
INTERNATIONAL VISION BOARD MONTH


LANDING IS HOPECORE


GIRLBOSS MONTH LONG PARTNERSHIP

BUMBLE MONTH LONG PARTNERSHIP
LANDING CREATIVE STUDIO LAUNCH
ZEEN LAUNCH
Community
Helped grow Landing's community from 0 to 1.3M users and fostered relationships with creators while they were on the platform


LANDING UNIVERSITY VIRAL VIDEO EXAMPLES
Landing University Testimonials
I had the pleasure of teaching many creators during my time running Landing's UGC program, here are testimonials from three of the creators I worked with:
Abril Flores
Working with Greta was so much fun! As a marketing student, being part of Landing’s UGC Program was super rewarding and useful. She was always very supportive with the team and I remember her sharing documents and strategy, like a Miro template to organize our ideas for videos, that were total game changers! Before being apart of this UGC program, I didn’t know all the science behind a viral TikTok. Now I truly understand how much strategy and creativity goes behind the scenes. Greta was a key asset for my development as a creator and social media strategistSilvana Punto y Coma
I want to thank Greta for her incredible support and guidance. I had the opportunity to work with her and a group of creators to learn how to go viral on TikTok, and the experience was incredibly valuable!Greta shared super practical tips and advice for our videos to reach a niche audience, something that often seems complicated on this dynamic platform. Her recommendations were not only easy to implement, but also very effective. In addition, her personalized approach allowed us to understand how to strategically adapt our ideas and content to maximize impact.Thanks to her help, I now have a clearer perspective on how to create content that is relevant, authentic and connects with the right audience. I highly recommend working with Greta if you are looking to take your TikTok presence to the next level - she is an exceptional mentor!Maria Eisenhardt
I worked with Greta on Landing’s UGC program, Landing University. During the program, Greta provided her advice and expertise on creating successful content for socials like Instagram and Tiktok. Throughout the program, Greta made herself available to myself and the other participants to offer continued feedback and critiques in order to maximize our posts’ engagement. Greta and her feedback were reliable, informed, and valuable. My account grew 1.75 million views in a nine month period!